Services
Relationships. Strategy. Growth.
Comprehensive services designed to cultivate client relationships and accelerate revenue growth.
Looking for a structured approach to growth? Edwards Advisory works with you to define clear business development goals, identify the best opportunities, and create a practical action plan tailored to your strengths—whether through networking, thought leadership, content marketing, or client outreach.
Business Development Strategy
Stay on track and achieve your business development goals with Edwards Advisory. Through one-on-one and group coaching, we provide guidance, accountability, and actionable strategies to help you build relationships, develop a strong pipeline, and convert opportunities into new business.
Coaching & Accountability
Seeking to instill productive habits that have immediate impact? Look to Edwards Advisory for engaging and practical workshops aimed at refining networking abilities, honing marketing strategies, and deploying effective business development tactics.
Group Training & Workshops
Want to refine your marketing approach? Edwards Advisory conducts comprehensive audits to evaluate your current efforts, identify opportunities for growth, and develop a strategic, actionable plan to enhance visibility and business development.
Marketing Assessment & Strategy
Need compelling materials that showcase your expertise? Edwards Advisory crafts strategic content—from service offerings and pitch materials to attorney bios, case studies, and award submissions—ensuring your messaging is clear, persuasive, and aligned with your business goals.
Content Strategy & Development
Want to better understand your clients’ needs and perspectives? Edwards Advisory specializes in Voice of the Client programs, conducting in-depth interviews and surveys to gather actionable insights and delivering strategic recommendations to strengthen relationships and drive business growth.
Client Listening & Insights
Looking to leverage LinkedIn and other digital platforms for business development? Edwards Advisory helps you refine your profile, create a strategic content plan, and engage effectively online to expand your reach and attract new opportunities.
Digital Branding & Visibility
Have a special project with no one to lead it? Let Edwards Advisory take the reins on launching a new service, revamp processes like lateral integration, or manage projects like the development or upgrade of firm websites, the rollout of new technology or vendor selection and implementation. We specialize in orchestrating complex initiatives from start to finish.
Special Projects Leadership
Edwards Advisory provides high-level marketing leadership on a part-time or contract basis, offering strategic guidance without the commitment of a full-time executive.
Fractional CMO Services
“Rebecca was my business development liaison when I joined my current firm. We worked together to create a business development plan that allowed me to maintain and grow relationships with my existing clients. She also brought creative ideas to the table, generating opportunities to provide additional value to my contacts. Plus, she is incredibly organized and a thoughtful partner.”
—Cheryl Haas, Partner and Chair, Financial Service Litigation Department, McGuireWoods LLP
Unlock your potential
Let us help you bridge the gap to business growth.